The Optimist is a Dutch magazine that focuses on positive and inspiring stories. It is not about ignoring the less beautiful side of life, but it offers an optimistic view of the world through stories that share hope, change and new perspectives. The magazine is about improving yourself, your environment and the world, and offers articles about sustainability, health, personal development and socially relevant themes.

The Optimist is known for its focus on positive action and how we can work together towards a better future. The magazine is aimed at readers who not only want to know what is going wrong, but also how they can make a difference themselves, big or small. It focuses on people who believe in the power of change and want to create a more sustainable and beautiful world.