Panorama is one of the oldest and best-known weekly magazines in the Netherlands, founded in 1913. Over the years, the magazine has built up a clear identity: raw, straightforward and focused on topics such as crime, sex, sports and sensational news. Where other magazines seek nuance, Panorama dares to be edgy.
For years, the magazine was associated with tough guys, big stories about gangsters, motorcycle clubs, bizarre crime cases and the necessary female beauty. Notorious criminals or controversial celebrities were often on the cover, accompanied by bold headlines in capital letters.
In the 1990s and 2000s, Panorama experienced a peak in popularity, but like many print media, this magazine has also had to deal with declining circulation and changing reader behaviour. Nevertheless, it still holds its own with a loyal fan base who love that typical mix of excitement, sensation and a touch of nostalgia.