Decathlon is an international retail chain that sells sports equipment. The company is originally from France and has branches in many different countries, including the Netherlands and Belgium. Decathlon offers a wide range of products for all kinds of sports, from football and fitness to camping, hiking, swimming and horse riding.

What makes Decathlon special is that they design and produce many of their products themselves under their own brands, such as Quechua (outdoor), Kalenji (running), Domyos (fitness) and B’Twin (bicycles). This allows them to offer sports equipment at relatively low prices without compromising on quality.

Decathlon stores are often large and clearly laid out, with space to try out products. Customers can go there for both beginner’s equipment and equipment for advanced athletes. In addition to the physical stores, Decathlon also has an extensive webshop.

Decathlon focuses on making sports accessible to everyone. Their motto is: “Making sports accessible to as many people as possible.”